Organizational Communication.

I was thinking of putting something worthwhile for this entry for about two weeks, then I remembered that I was already behind schedule for posting things on the site. This is my first time to lag on posting things on my blog, and it seems ironic that I am having a hard time thinking of a blog dedicated to organizational communication.

First, let’s take a look on what organizational communication is as a program at UP Manila. What makes this thing unique to other communication curricula out there? Let me give you some.

1. Organizational Communication is a rather unfamiliar program, but often wanted by companies. Hey, we’re unique on that sense, right? That would mean we’re never gonna go jobless, unless we want to.
2. Organizational Communication combines essential business and communication principles into one.
3. Organizational Communication provides flexibility to its students by teaching root lessons and lets it students choose their own path. Wonderful, right? We’re not gonna be stuck in a specific field.
4. Organizational Communication, in my opinion, is the most timely and practical communication program out there.
5. Organizational Communication, with its students and graduates, evolve and change together with society. We are synchronized with organizations’ developments because we study them.

Whew! I sweated a lot of blood just writing those five. Now, organizational communication, or orcom, is a pioneering program here in the Philippines. Only  a handful of universities give this program, such as UP Manila and DLSU. Why so? Maybe because no school other than us have realized the bankability of this program. Kudos to DLSU for realizing this more than Ateneo!

Talking about being pioneering and being rare, we should take a look at the drawbacks of being claimed as such. One primary disadvantage of the program is that it never gets  the credit that it deserves. Most of the people mistake us for being mass communication students. And this is a sad reality. It gives us the burden of informing them what the course is, and it makes the whole explanation look like a lecture, which is just a waste of time. So why not just direct them to a website that would encapsulate organizational communication and its meat? That’s what the students of the program are doing right now, but there’s another sad reality-it is never viewed by people. Why? Because we lack the net popularity in search engines, the one people search when they don’t exactly know the URL of the site. To talk about solutions, an orcom alumnus talked about search engine optimization and its beneficial effects to a site that gets zero visits per day. Check it out with the link below.

http://www.siegwebsolutions.com/about.php

By the way, the one who talked about this in our class is also the owner of the said company. This gives me the inspiration to pursue a techie job after I graduate.